Course curriculum

  • 1

    Module 1 Understanding the Google Analytics Interface

    • Welcome / Webinar dates

    • Module 1 | Learning Outcomes

    • Curated Content

    • Webinar tech troubleshooting

    • Webinar Link

    • Webinar Recordings

    • Wk 1 homework (post webinar)
  • 2

    Module 2 | Using Google Analytics to Track Social Success

    • Module 2 | Learning Outcomes

    • Curated Content

    • Submit your questions before Thursday

    • Wk 2 homework (post webinar)
  • 3

    Module 3 | Setting Goals to Track Conversions and RoI

    • Module 3 | Learning Outcomes

    • Curated Content

    • Submit your questions before Thursday