Course ratings

How does it work?

  • Practical challenges to apply your learning so you create photos, graphics, animations and videos by the end of the course.

  • Masterclasses on each topic with critiques of student work so you can see a before and after for your own learning

  • Accessible lessons and checklists for your content creation

  • Live weekly sessions offer a blend of theoretical lectures and practical walk throughs of using tools like Canva, as well as the platform creation features

Course curriculum

  • 1

    Before you begin..

    • A course overview

    • Our Glossary of Visual Content Tools

    • Live masterclasses | Instructions

  • 2

    Week 1 | Photography

    • Week 1 | Photography challenge

    • Photography Masterclass | Taking your photos to the next level

  • 3

    Photography basics

    • Photography trends

    • The basics

    • Focus

    • Lighting | Exposure

    • Lighting | Light Sources

    • Lighting inspiration

  • 4

    Visual composition

    • Composition | Rule of thirds

    • Composition | Symmetry

    • Composition | Perspectives

    • Composition | Leading lines

    • Top composition tip

    • Using shapes | inspiration

  • 5

    Copyright

    • What you need to know

  • 6

    Post-production in Canva

    • Post-production | Removing image background

    • Post-production | Using filters

  • 7

    Weeks 2 & 3 | Graphics

    • Week 2 | Graphics challenge

    • Week 2 | Graphics checklist

    • Week 3 | Canva how-to walk through

    • Accessibility

  • 8

    Working with colour

    • Colour | The Fundamentals

    • Colour | The psychology of colour

    • Colour | Colour matching

    • Colour | Working with clients

    • Practice choosing colours in Canva

    • Practice colour theory in Canva

    • Additional reading | The colour of logos

    • Additional reading | Colour inspiration

  • 9

    Working with fonts

    • Typography | The fundamentals

    • Typography | The psychology of typefaces

    • Typography | Typeface pairing

    • Typography | Working with clients

    • How to add and remove text in Canva

    • How to change the font of your text in Canva

    • Practice choosing fonts in Canva

    • Practice matching fonts in Canva

  • 10

    Working with images

    • Working with text over images

    • Working with text on background

    • Finding free photos to work with in Canva

    • Practice working with text and images in Canva

    • Practice working with backgrounds behind your text in Canva

  • 11

    Hierarchy

    • Hierarchy | The fundamentals

    • Hierarchy | Applying the principles

    • Practice basic hierarchy concepts using Canva

    • Practice using scale as a hierarchical tool in Canva

  • 12

    Alignment

    • Alignment | The fundamentals

    • Alignment | White space

    • Alignment | Placement best practice

    • Practice using white space in Canva

    • Practice alignment in Canva

    • Practice using Canva grids

  • 13

    Practice using Canva

    • Practice keeping it simple

    • Practice using shapes as design elements

  • 14

    Creating graphics in Canva

    • Getting started with Canva

    • Saving your Canva design

    • Saving your Canva design as a jpeg

    • Working with Canva templates

    • Creating a Canva design from scratch

  • 15

    Weeks 4 & 5 | Animated gifs

    • Week 4 | Animated gif challenge

    • Animated gif challenge

    • Animated gif challenge example

    • Week 5 | Animated promo challenge

    • Week 5 | Animated promo challenge example 1

    • Week 5 | Animated promo challenge example 2

  • 16

    Animation best practice

    • Top tips for creating animations

    • Branded animations on Instagran

  • 17

    Creating animations in Canva

    • Creating an animation using free Canva

    • Changing the speed of your animation

    • Using animated stickers in Canva

    • Creating animated social media posts

    • Creating animated Facebook covers

  • 18

    Week 6-8 | Videos

    • Week 4 | Piece to camera video output

  • 19

    Shooting videos best practice

    • Shooting | Sound

    • Shooting | Lighting

    • Shooting | Equipment

    • Shooting | Vertical video

    • Editing | Subtitles and Titles

  • 20

    How to film a Piece to Camera

    • Shooting a Piece to Camera | Background

    • Shooting a Piece to Camera | Position

    • Shooting a Piece to Camera | Looking

  • 21

    How to film interviews

    • Shooting Interviews | Background

    • Shooting Interviews | Framing

    • Shooting Interviews | Positioning

    • Shooting Interviews | Looking

    • Shooting Interviews | Answering Questions

  • 22

    Creating videos in Canva

    • Creating Facebook video ad creative

    • Creating Instagram video posts

    • Creating Instagram story videos

  • 23

    Ideas and inspiration

    • Ideas and inspiration for graphics

    • Ideas and inspiration for photography

    • Ideas and inspiration for animations

    • Ideas and inspiration for videos

  • 24

    Bonus Content | Live Video

    • Introduction to Facebook Live

    • Third-party live video tools

    • Using Facebook Creator Studio

    • Tips For Using Facebook Live

    • Digital Mum Case Study | An interview with Kate Thornton

    • What Works well On Facebook Live?

Testimonials

It's helped give me more confidence when creating content for my clients

Gemma

I've really enjoyed this course. Have learned a lot of useful tips and it's helped give me more confidence when creating content for my clients. Thank you!

I've learned lots of new skills in a very short space of time

Kate

I feel like I've learned lots of new skills in a very short space of time. Feel confident that I can create more interesting content.

I really enjoyed this course

Katie

I really enjoyed this course. The mix of practical assignments and lessons really help to cement the weekly lessons. Thank you!